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What we're learning, building, and getting wrong. Shared publicly so other business owners don't have to suffer through the same problems.
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Market Research 14 min read
What SMBs and Startups Actually Want from Automation: A Data-Driven Upwork Analysis
We analyzed 920 automation jobs posted on Upwork to understand what small and medium businesses are actually willing to pay to solve.
Full-Stack Development 12 min read
Building Custom CRM Solutions with Supabase and Next.js: A Developer's Blueprint
Off-the-shelf CRM platforms work for general sales teams, but specialized industries need custom data models and workflows.
Process Automation 10 min read
Automating Employee Leave Management: A Practical Guide to No-Code Workflows
Most small to medium-sized businesses spend thousands annually on HR software they barely use. There's a better way.
Analytics 8 min read
How to Build a Marketing ROI Dashboard That Actually Drives Decisions
Marketing agencies and in-house teams struggle with the same challenge: translating campaign data into clear, actionable insights.